Will TikTok get banned in the US?
You’ve probably heard claims that TikTok is facing the threat of an all-out ban across the pond. But just how likely is it that US lawmakers pull the plug on TikTok? And how did we get to this point? We break it all down.
Social in Six 80
We’re bringing you six of the month’s top social updates, including Instagram’s familiar-looking video carousel feature; TikTok’s plan to get us all searching more; and X’s ad solution to attract advertisers and creators.
Reesa Teesa’s TikTok tale proves our attention spans are waning less than we think
Reesa Teesa’s 50-part TikTok epic is more than a captivating tale of heartbreak and deception. It’s a reminder that there’s a growing appetite for long-form content in what marketers consider short-form spaces.
Social in Six 79
We’re bringing you six of the month’s top social updates, including TikTok’s big plan for ecommerce; the first step in Google’s cookieless future; and Threads’ imminent update for social media managers.
Social in Six 78
We’re bringing you six of the most important social updates, including Meta’s ad-free subscriptions; X’s efforts to restrict external links, and YouTube’s feature to get you watching more Shorts.
Threads has launched a much-requested new feature
After adding desktop support for the app last month, Meta’s introduced another feature to its short-form content platform Threads.
Keyword search is now available in Australia and New Zealand, and Threads will soon follow this by expanding to Argentina, India, Mexico, the UK and the US in the coming days.
You can now list open job roles on X – but there’s a catch
After testing the feature with select partners for the last few months, X is moving forward with its job listings tool for paying subscribers. Job listings are now in beta and any Verified Organisation with a gold checkmark can now add open roles to their X profile. Listings for open roles will appear on your […]
YouTube has spilled the beans on what you should prioritise when making Shorts
YouTube has released a new video with Shorts Product Lead Todd Sherman, answering some FAQs on Shorts. There’s advice on hashtags, how often you should post, the Shorts algorithm, and what’s coming next. Among his pointers, Sherman says there’s no plans to make Shorts any longer, as YouTube already offers longform content. Looking ahead, we […]
TikTok wants your ads to appear in in-app search results
TikTok is making it easier for brands to tap into rising interest in the app’s search function with its latest ad update. Advertisers now have the option to toggle on Search Ads when choosing the placement of their ad campaigns. When this is enabled, TikTok will place ads in search results for relevant keywords, terms […]
X – formerly Twitter – is moving forward with user identification
According to X News Daily, X is reportedly looking to add a new element to its profile information pop-up: a badge confirming that the account is ID verified. Screenshots by app researcher Nima Owji show another pop-up in development, which asks users to confirm their identity through government issued identification and a current selfie. X […]
