Event
Wednesday 16 October | 12:00 - 17:30 | Manchester
SocialMinds LIVE 2004-2044: Future Casting Social's Next 20
In 2004, a little-known website called TheFacebook was born. Fast forward 20 years and social has changed the meaning of how brands and advertisers connect with people – forever.
It’s redefined marketing, shattered old-school advertising, and transformed the way we think, buy, and engage. Social isn’t just a platform anymore – it’s a full-blown ecosystem.
This October, SocialMinds is returning to Manchester to break down what exactly the past two decades have meant for marketers. We’re taking over the iconic Ducie Street Warehouse to dig deep into social media’s past, present, and future, as the sharpest minds in the game reveal their insights, tips and predictions on everything from the birth of online community networks to the rapid growth of social as a news source and search engine.
Join us as we take a trip down memory lane, break down how AI will change our industry forever, and explore the explosion of social commerce. Expect bold predictions, unfiltered discussions, and a look into what the next 20 years will hold for your brand.
Date:
Wednesday 16 October
Time:
12:30 - 17:30 plus afterparty 'til late
City:
Manchester
Location:
Ducie Street Warehouse, Ducie St, Manchester M1 2TP
And this time, do more than just listen.
Find out the platform trends and features shaping the future in the cinema room, or join us on air as for the first time, as we record the SocialMinds podcast live with an audience. Elsewhere, you’ll get to create something incredible with an exclusive interactive workshop hosted by a major social platform.
Each space will host panels, keynotes, and hands-on sessions designed to challenge your thinking and leave you ready for the next big shift in social.
This isn’t your average conference. It’s a front-row seat to social’s future.
Secure your seat to find out:
- What the next decade holds for content discovery, community building, and brand interaction across social feeds
- Pointers for staying one step ahead of the new customer journey from search to scroll to sale
- Key lessons from the creator economy’s past, tips for navigating the present, and how to prepare for where it’s headed
- How AI is redefining how brands can connect with their audiences on social
- Impactful ways to win on social with an exclusive workshop
Secure your seat to find out:
- What the next decade holds for content discovery, community building, and brand interaction across social feeds
- Pointers for staying one step ahead of the new customer journey from search to scroll to sale
- Key lessons from the creator economy’s past, tips for navigating the present, and how to prepare for where it’s headed
- How AI is redefining how brands can connect with their audiences on social
- Impactful ways to win on social with an exclusive workshop
Expect to hear from
Missed our last event? Watch the recap
Meet the speakers
Scott Frankham
Head of Social Media, Greene King
Imogen Beri
Social Media Lead, John Lewis & Partners
Hannah Walker
Head of Mid-Market, UK, Reddit
Dave Morrissey
Head of Lifestyle Retail & Ecommerce, TikTok
Abbie Green
Senior Growth Marketer, Monzo
Claire Hoang
Vice President, ITV Studios Social Media
Amie Caswell
Head of Brand, Lick
Aston Brooks-Ashitey
Senior Brand Social Marketing Manager, EMEA, LinkedIn
Liam Hopton
Agency Partner, Meta
Jacqueline Genser
Fashion Lead, TikTok Shop
Jacinta Faul
Chief Executive Officer, SocialChain
Ric Hayes
Group Strategy Director, SocialChain
Hannah Baker
Chief Marketing Officer, SocialChain
Jonathan Trimble
Founder, And Rising and Advisor to the Board, SocialChain
Hannah Kimuyu
Managing Director, Brave Bison Performance
Matt Garbutt
Director of AI & Creative, Brave Bison
Eve Young
Creator & Podcast Host, SocialChain
Gareth Harrison
Senior Strategist, SocialChain
Chelsea Noronha
Strategist, SocialChain
The Lineup
12:00 – 13:15
Welcome Lunch
with SocialChain
Arrive from midday and join us for a light lunch and some drinks before we start the day with our CEO Jacinta Faul.
13:30 – 14:00
The Brand Panel
with ITV Studios, Monzo & Lick
Get insider info from senior marketers who consistently deliver results for some of the most exciting brands on social.
14:10 – 14:40
SocialChain’s Next Chapter
with SocialChain CEO Jacinta Faul
Sit down with our new CEO to find out what she’s learnt from the past decade leading the charge in the digital era, plus her future ambitions for the original social agency.
15:30 – 16:00
Forecasting the Future Feed
with Reddit, TikTok, Meta & LinkedIn
Prepare for the next decade as social platforms’ senior leaders reveal the evolving trends and features shaping the future for marketers. You heard it here first.
16:10 – 16:40
From Scroll to Sale: The Future Customer Journey
with Brave Bison Performance and TikTok Shop
Explore how social’s dominance as a search and commerce platform is transforming marketing strategies – and how you can stay one step ahead.
12:00 – 13:15
Welcome Lunch
with SocialChain
Arrive from midday and join us for a light lunch and some drinks before we start the day with our CEO Jacinta Faul.
13:30 – 14:00
Leveraging Local on Social
with Scott Frankham, Greene King
It’s called ‘heading to the local’ for a reason. Find out how to balance global brand building with leveraging local communities on social, featuring the UK’s leading pub retailer and brewer Greene King.
14:10 – 14:40
How AI Solves Actual Problems for Marketers
with Matt Garbutt, Ric Hayes & Chelsea Noronha
You didn’t think we’d host an event about the future of social without mentioning AI, did you? Our director of AI and creative Matt Garbutt is joined by our strategy team to uncover the practical applications of AI for marketers.
15:30 – 16:00
How Do You Reinvent a 160-year-old Heritage Brand for Social?
with Imogen Beri, John Lewis
If you know SocialMinds, you know only the biggest brands make the cut. We’ll take you behind the scenes of John Lewis to get actionable insights on how to show up and stand out on social.
16:10 – 16:40
Fireside Chat: Creator Special
Guest to be announced soon..
Join our head of influencer Amelia in conversation with a creator for some real talk on how brands can navigate the thriving creator economy.
13:30 – 14:30
Interactive SocialMinds Workshop
with Reddit
New to SocialMinds LIVE Manchester 2024, you’ll get to be part of something truly unique in our first ever live workshop with a major social platform. Not one to be missed…
15:30 – 16:30
Interactive SocialMinds Workshop
with Reddit
New to SocialMinds LIVE Manchester 2024, you’ll get to be part of something truly unique in our first ever live workshop with a major social platform. Not one to be missed…
Spaces are limited. Register below to join us
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