Event
Wednesday 16 October | 12:00 - 17:30 | Manchester
SocialMinds LIVE 2004-2044: Future Casting Social's Next 20
In 2004, a little-known website called TheFacebook was born. Fast forward 20 years and social has changed the meaning of how brands and advertisers connect with people – forever.
It’s redefined marketing, shattered old-school advertising, and transformed the way we think, buy, and engage. Social isn’t just a platform anymore – it’s a full-blown ecosystem.
This October, SocialMinds is returning to Manchester to break down what exactly the past two decades have meant for marketers. We’re taking over the iconic Ducie Street Warehouse to dig deep into social media’s past, present, and future, as the sharpest minds in the game reveal their insights, tips and predictions on everything from the birth of online community networks to the rapid growth of social as a news source and search engine.
Join us as we take a trip down memory lane, break down how AI will change our industry forever, and explore the explosion of social commerce. Expect bold predictions, unfiltered discussions, and a look into what the next 20 years will hold for your brand.
Date:
Wednesday 16 October
Time:
12:00 - 17:30 plus afterparty 'til late
City:
Manchester
Location:
Ducie Street Warehouse, Ducie St, Manchester M1 2TP
And this time, do more than just listen.
Find out the platform trends and features shaping the future in the cinema room, or join us on air as for the first time, as we record the SocialMinds podcast live with an audience. Elsewhere, you’ll get to create something incredible with a SocialMinds Live first: a workshop exclusively hosted by Reddit, featuring an AMA session and of course, some huge prizes up for grabs.
Each space will host panels, keynotes, and hands-on sessions designed to challenge your thinking and leave you ready for the next big shift in social.
This isn’t your average conference. It’s a front-row seat to social’s future.
Registrations for SocialMinds Live are now closed
Secure your seat to find out:
- What the next decade holds for content discovery, community building, and brand interaction across social feeds
- Pointers for staying one step ahead of the new customer journey from search to scroll to sale
- Key lessons from the creator economy’s past, tips for navigating the present, and how to prepare for where it’s headed
- How AI is redefining how brands can connect with their audiences on social
- Impactful ways to win on social with an exclusive workshop hosted by reddit
Secure your seat to find out:
- What the next decade holds for content discovery, community building, and brand interaction across social feeds
- Pointers for staying one step ahead of the new customer journey from search to scroll to sale
- Key lessons from the creator economy’s past, tips for navigating the present, and how to prepare for where it’s headed
- How AI is redefining how brands can connect with their audiences on social
- Impactful ways to win on social with an exclusive workshop hosted by Reddit
Expect to hear from
Missed our last event? Watch the recap
Meet the speakers
Scott Frankham
Head of Social Media, Greene King
Imogen Beri
Social Media Lead, John Lewis & Partners
John Thornton
Senior Creative, Surreal
Hannah Walker
Head of Mid-Market, UK, Reddit
Natalie O'Leary
Presenter, Radio 1 & Influencer
Dave Morrissey
Head of Lifestyle Retail & Ecommerce, TikTok
Abbie Green
Senior Growth Marketer, Monzo
Claire Hoang
Vice President, ITV Studios Social Media
Amie Caswell
Head of Brand, Lick
Liam Hopton
Agency Partner, Meta
Jacqueline Genser
Fashion Lead, TikTok Shop
Jacinta Faul
Chief Executive Officer, SocialChain
Ric Hayes
Group Strategy Director, SocialChain
Hannah Baker
Chief Marketing Officer, SocialChain
Jonathan Trimble
Founder, And Rising and Advisor to the Board, SocialChain
Hannah Kimuyu
Managing Director, Brave Bison Performance
Matt Garbutt
Director of AI & Creative, Brave Bison
Eve Young
Creator & Podcast Host, SocialChain
Gareth Harrison
Senior Strategist, SocialChain
Chelsea Noronha
Strategist, SocialChain
Amelia Wollaston
Head of Influencer, SocialChain
The Lineup
12:00 – 13:15
Welcome Lunch
with SocialChain
Arrive from midday and join us for a light lunch and some drinks before our CEO Jacinta Faul opens the event.
13:30 – 14:00
The Brand Panel
with ITV Studios, Monzo, Surreal & Lick
Get insider info from senior marketers who consistently deliver results for some of the most exciting brands on social.
14:10 – 14:40
SocialChain’s Next Chapter
with SocialChain CEO Jacinta Faul
Sit down with our new CEO to find out what she’s learnt from the past decade leading the charge in the digital era, plus her future ambitions for the original social agency.
15:30 – 16:00
Forecasting the Future Feed
with Reddit, TikTok, Meta & LinkedIn
Prepare for the next decade as social platforms’ senior leaders reveal the evolving trends and features shaping the future for marketers. You heard it here first.
16:10 – 16:40
From Scroll to Sale: The Future Customer Journey
with Brave Bison Performance and TikTok Shop
Explore how social’s dominance as a search and commerce platform is transforming marketing strategies – and how you can stay one step ahead.
12:00 – 13:15
Welcome Lunch
with SocialChain
Arrive from midday and join us for a light lunch and some drinks before our CEO Jacinta Faul opens the event.
13:30 – 14:00
Leveraging Local on Social
with Scott Frankham, Greene King
It’s called ‘heading to the local’ for a reason. Find out how to balance global brand building with leveraging local communities on social with Scott Frankham, head of social media for the UK’s leading pub retailer and brewer Greene King.
14:10 – 14:40
How AI Solves Actual Problems for Marketers
with Matt Garbutt, Ric Hayes & Chelsea Noronha
You didn’t think we’d host an event about the future of social without mentioning AI, did you? Our director of AI and creative Matt Garbutt is joined by our strategy team to uncover the practical applications of AI for marketers.
15:30 – 16:00
How Do You Reinvent a 160-year-old Heritage Brand for Social?
with Imogen Beri, John Lewis
Find out how heritage brand John Lewis is reviving its 160-year-old tagline for social, and with it, a brand new cohort of shoppers, with social media lead Imogen Beri.
16:10 – 16:40
Fireside Chat: Creator Special
with Natalie O'Leary, BBC Radio 1
Join our head of influencer Amelia in conversation with Natalie O’Leary, BBC Radio 1 host, podcaster and creator for some real talk on how brands can navigate the thriving creator economy.
13:30 – 14:30 & 15:30 – 16:30
The Subreddit Showdown: Where Search Meets Social
with Reddit
Unlock the full potential of Reddit for your brand in this engaging and interactive session. The Subreddit Showdown will take you on a journey through Reddit’s 20-year evolution, showcasing how the platform is shaping the future of social search. Discover how Reddit’s unique blend of search and community-driven recommendations can help your brand connect with customers, from niche communities to a broader scale, driving meaningful engagement and growth.
After the showdown, join us for an exclusive AMA session with our Reddit platform experts. This is your chance to explore bespoke opportunities for your brand and gain valuable insights into how Reddit can help you achieve your marketing goals. Oh, and of course, there will be prizes!